QUESTION & RESPONSE

Did some free Wordpress/Design work for a business, but now the owner wants to pay me, no idea what to charge.

A real question from r/freelance that deserves a real answer. Not generic advice — specific steps.

23 upvotes r/freelance Business

THE QUESTION

I apologize if this is redundant. I read the wiki, but I feel that this situation is a bit complex. My fiance works for a small business, and eventually introduced me to the owner who has needed different types of tech-related help. It started out with simple "can you fix my computer, it's broken?" requests to eventually guiding her through the purchase of a domain, installing wordpress, designing a theme, setting up PPC marketing, and updating the site once every month or so. To me, all of this work was pretty easy, and each task usually only takes a few hours at most. Last week she asked if we could redesign a large part of the site to fit the new image of her business, and I just wrapped that up over the weekend. Now she's telling me to invoice her because she wants to pay me for "a

TL;DR

Determine value, not just time spent. Research industry rates for similar work. Establish clear scope and payment terms upfront to avoid scope creep. Charge what your expertise is worth, not just hours worked.


THE RESPONSE

What’s actually going on here

I'm really sorry to hear you're dealing with this tricky situation. Underpricing and scope creep are such common struggles for freelancers - I've definitely been there myself. The core issue is often what we call "value blindness" - where we have a hard time seeing the true value we bring because we're so close to the work. When that happens, it's easy to lowball our rates and then watch the project balloon beyond the original estimate. The Expertise Demonstration System in our guide can help here - it's all about how to clearly communicate and showcase your unique skills and capabilities so clients understand your worth. The Boundary Declaration System is also key, giving you a framework to set clear expectations upfront and stick to them. My advice would be to first do an honest review of the work you've already completed. Use the Confidence Test System to get clarity on the true value you've provided. Then reach out to the client, explain the situation transparently, and propose a fair rate that accounts for the additional hours. Remember, you're not just selling hours - you're selling your expertise. Stay firm, and trust that the client will understand and appreciate your professionalism. When you get this right, it's game-changing. Suddenly, you're not just "doing design work" - you're a trusted partner delivering transformative results. Clients are happy to pay your rate because they see the true value. And you get to focus on doing your best work, without the stress of working for peanuts. It's a win-win all around.

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